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Finally, a Focus on Women's Health: How Femtech is Revolutionising Healthcare for Women in Ireland and Beyond

2025-08-07
Finally, a Focus on Women's Health: How Femtech is Revolutionising Healthcare for Women in Ireland and Beyond
The Irish Times

For too long, women's health has been an afterthought in the healthcare landscape. But that’s changing, and fast. The rise of femtech – technology focused on women's health needs – is signaling a much-needed shift, offering innovative solutions and empowering women to take control of their wellbeing. It’s not just a trend; it's a revolution.

What is Femtech?

Simply put, femtech encompasses a wide range of technologies and products designed to address the unique health challenges women face throughout their lives. This spans from menstruation and fertility to pregnancy, menopause, and beyond. The sector is booming, attracting a surge of entrepreneurs eager to fill the gaps left by traditional healthcare systems.

Beyond the Buzz: Real Innovations Making a Difference

The femtech space isn't just about hype; it's delivering tangible benefits. Let's look at some examples:

  • Period Tracking, Done Right: Forget period trackers that exploit your data. New apps are prioritizing privacy and providing accurate insights into menstrual cycles, empowering women to understand their bodies better.
  • Menopause Management: The menopause transition can be challenging, but companies like Peri are developing innovative products, such as wearable vests, to help manage symptoms and improve quality of life.
  • Supporting Breastfeeding Mothers: Coroflo’s breastfeeding monitor is a game-changer, providing valuable data and support for new mothers navigating the challenges of breastfeeding.
  • Addressing Pelvic Health: Conditions like endometriosis and pelvic floor dysfunction often go undiagnosed or untreated. OnaWave’s technology is pioneering new ways to diagnose and treat these conditions, offering hope for millions of women.

Why Now? The Perfect Storm for Femtech

Several factors are driving the growth of femtech:

  • Increased Awareness: Women are becoming more vocal about their health needs and demanding better solutions.
  • Technological Advancements: Wearable sensors, AI, and data analytics are enabling the development of more personalized and effective healthcare solutions.
  • Investment Boom: Investors are recognizing the huge potential of the femtech market, pouring capital into promising startups.
  • Data Gaps: Historically, medical research has focused primarily on men, leaving women’s health often understudied and underserved. Femtech is helping to fill these crucial knowledge gaps.

The Future of Femtech in Ireland & Beyond

The femtech revolution is just beginning. In Ireland, and across the globe, we can expect to see even more innovative solutions emerge, transforming women's healthcare and empowering women to live healthier, happier lives. It's about creating a healthcare system that truly understands and caters to the unique needs of women, and femtech is leading the way.

Looking ahead, key areas of growth include:

  • Fertility & Reproductive Health: Beyond traditional IVF, expect to see advancements in egg freezing, genetic testing, and personalized fertility treatments.
  • Mental Health: Addressing the unique mental health challenges women face, including postpartum depression and anxiety.
  • Chronic Disease Management: Tailoring treatments and support for women with chronic conditions like heart disease and diabetes.

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